McFit App Concept

McFit App Concept
„McFitastic“

Challenge
Creating an app that motivates sportspersons and increases their abilities and success. Individual training plans can be composed and evaluated, as well comparisons can be made easily. It`s possible to trace the individual trainings, save the respective objects and evaluate them. Through the evaluations made within the McFit studios, regional and national ranking lists in each age and discipline section are created. The introduction of the McFit App would result in a new fitness community in which each trainee has the opportunity to swap ideas on training plans, their art & way of training, tips on fitness, nutrition and actions within the studio.

Solution
The goal is to create a community within McFit which further enhances team spirit and passion for fitness. This app is designed to facilitate the exchange and offers information about the club, fitness, people, food. It also promotes and complements sportspeople. We provide a further incentive for all customers of McFit to inspire them with the possibility to configure the app according to their needs, whether online or offline.

Description
The McFit GmbH is the largest fitness center chain in Germany and Europe with 197 studios and over 1.2 million members in Germany, Austria, Italy, Poland and Spain. It`s time for their own app.

Client
McFit
Date
03/05/2015
Categories
Art Direction, Concept, Interaction Design
Team
Pasquale Pretzsch (Concept, Design, Idea)

McFit

APP, TRAINER, SOCIAL

App is designed to make it easier
to promote and complement the
exchange and information about 
the club, fitness, people, food, 
and more.

MoRE
THAN
JUST
TRAINING.

McFit Locator
A presence check (GPS)
A reminder function (on / off)
Calendar Export
Cooking or eating tips
Personal music list
Friends / acquaintances
Compare add
Individual training plan
A ticker shows the results of friends
Wizard about your training
Pushup news